Cultivating a User-Centered Culture

What's a user-centered culture? Trust us - you're going to want one after you hear how it can benefit project management, client relationships and outcomes - and how it doesn't take a rocket scientist to implement. The reality is, successful interactive teams are those that include and respect the end-user at every point in a project or campaign. And it's important to bridge the gap between web designers and mainstream users... and not just on a case-by-case basis.

Please join us as Nancy Lyons and Meghan Wilker of Clockwork Active Media Systems and Geek Girls Guide share their insights on creating a user-centered culture. Starting with the big things (what management can do) to the tactical things (what individual team members can do), they'll also answer questions like "How does work culture impact the success of a project?" and "What can you do to create a support system that empowers people to influence change within an organization?" They'll also share stories from their years of exploring and creating user-centered cultures in the workplace.

This event is ideal for anyone who wants to help shape the interactive team of the future.You'll leave with actionable ideas for creating a user-centered culture in your own organization, no matter your job title. And it's going to be some fire-up inspirational stuff. We can't think of a better way to jumpstart 2011. So, why not join us.

Biography:

Nancy Lyons: Nancy's fascination with technology and all things geeks. In the early '90s she joined the cast of Bitstream Underground and as its president helped shape the local technology landscape. As President and CEO of Clockwork Active Media Systems, Nancy is surrounded by brilliant teachers and technologists and enjoys the daily challenges of making web technology simple and accessible for a wide variety of audiences.

Meghan Wilker: Meghan is the Managing Director at Clockwork Active Media Systems, where she focuses on Interactive strategy, project management, information architecture, and usability. Previous businesscards have included titles like Account Executive, Senior Project Manager, Producer, and Creative Director at places including Gage, Martin Williams, and Colle+McVoy. In 2009, theMinneapolis/St. Paul Business Journal named Meghan one of 25 Women to Watch at their annual Women in Business awards. She enjoys speaking to non-technical people about how they canuse technology to make their lives easier, build their business, and make meaningful connections.