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SEARCH ENGINE SMARTS: WHAT YOU NEED TO KNOW ABOUT SEO/SEM

Organic? Online PR? Blogs? Search, she ain't what she used to be. Lee Odden, President of TopRank Online Marketing, will share his hardwon insights about the world of search engine optimization and marketing. Geared toward clients and agencies alike, Lee's presentation will discuss what's new, what's hot and what works.

Lee's Bio:

Lee Odden is President of TopRank Online Marketing, an industry leading search engine optimization and marketing firm. TopRank has been recognized as a top 10 SEO firm world wide by TopSEOs.com and is the only Minnesota search marketing firm included in Marketing Sherpa's guide to SEO firms.

Lee knows the search industry from the ground up. Over the past 7 years, he has worked with clients like ADP, Pacific Security Capital, and BT Syntegra. Lee is often cited in business publications and speaks on the topics of search engine and blog marketing. He publishes daily search engine news on the Online Marketing Blog and writes regular search engine marketing articles for AllBusiness.com, Lockergnome.com and Practical eCommerce Magazine. He is also active with ad:tech, Search Engine Strategies and Pubcon conferences and volunteers as a MIMA SEO/SEM Geek Group Moderator.
 
Prior to founding TopRank, he served as Vice President, Development and Online Marketing for a Minneapolis based agency for 4 years. He earned his bachelor's degree from St. Could State University with an interdepartmental major in Sociology, Business and Industrial Psychology.



when:   Wednesday, April 20, 2005
7:30am register
8:00am seminar
9:00am Q&A
where:   James J. Hill Library
80 West 4th Street
St. Paul, MN 55102
Maps and Parking
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