June Event Podcast

Online Promotions

Beyond the usual online marketing tactics lies a wide world of promotions like sweepstakes, contests, games and more. If you have questions about which strategies and tactics are most effective for the work you're doing, now is your chance to ask.

Join us for a panel discussion with Kevin Airgid, principal and creative director, Airgid Media; Lori O'Neal, direct marketing manager, Target Corporation and Rich Sharp, account director, Carmichael Lynch. Together, they will provide insights and guide a discussion of interactive promotion updates and issues. So bring your questions – and be prepared to share wisdom of your own.
 
Who should attend?
In addition to agency-side people, client-side marketers will learn what works – and what to avoid – when it comes to including online promotions in your media matrix.
 
About the presenters
Kevin Airgid is an internationally recognized designer, author and speaker. He and his work have been featured in Macromedia Showcase, G4 Tech TV, Digital Creative Arts Magazine and Communication Arts.
 
Lori O'Neal has managed Target online promotions since 2000. She and her team focus on developing innovative ways to drive sales and promotion clarity, improve guest experience and reflect brick and mortar promotions.

Rich Sharp is an account director at Carmichael Lynch.