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Digital Content / Copywriter Antenna
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Digital Content / Copywriter Antenna
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Antenna
The Digital Content Writer will be responsible for writing content from scratch or improving already existing content, focusing mainly, but not limited to factual product information, features and benefits and basic company information.
Additional responsibilities will include assisting in developing processes and training to deploy to a large community of marketing professionals, working with content manager and product information management teams to ensure information is archived for future needs and creating alt-text, descriptions and tags for product images.
Required Skills:
Exceptional written communication skills
Understanding of SEO practices and incorporating key words and meta tags in online copy
Experience with internet writing styles
Strong Research and organizational skills
Ability to manage multiple projects across several internal departments
Desired Skills:
Basic understanding of XML and HTML
Basic Adobe Photoshop skills
Prior experience writing web content, promotional content and technical articles
Understand of Internet marketing
Education:
Four-year college degree or higher with major in English, Marketing, Communications or related field
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