IMPAQT Careers

Paid Search Account Manager

Position Summary:

The Paid Search Account Manager is accountable for successfully managing Paid Search campaigns for enterprise level clients. This team member works under the direction of the Account Group Manager and in coordination with the assigned Associate and other cross-departmental resources. The primary responsibilities are to achieve client goals, represent IMPAQT as a thought leader in the marketplace, and contribute to the mentorship of team members.

Responsibilities:

·    Perform day-to-day campaign activities for enterprise level Paid Search campaigns; inclusive of, but not limited to, bid management, budget allocation, performance monitoring, ad copy testing, campaign expansion, engine beta testing, etc.

·    Contribute to the development and execution of market strategies for Paid Search campaigns, including quarterly test plans, risk/benefit analysis, and actionable recommendations

·    Demonstrate thought leadership and professional communication skills by developing and delivering client facing materials, such as presentations, Point of Views, business cases, and performance reports

·    Utilize business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship

·    Employ analytical reasoning, data analysis, and problem solving skills to effectively and efficiently manage campaigns

·    Serve as the conduit for effective communication, acting as the main point of contact for the client, internal departments, and third party providers

·    Exhibit passion for learning, knowledge sharing, and idea generation in the Search marketplace, by taking self accountability for continued growth in the industry

·    Work comfortably in dynamic, time intensive environments where consistent fire drills and competing priorities are commonplace

·    Display effective project management skills, ensuring adherence to client timelines and business needs; prioritization of efforts across clients

·    Provide proactive mentorship of Search Associates supporting accounts; effectively communicating task execution and timeline requirements, strategic guidance, and constructive feedback

·    Active monitoring and sharing of industry news, on-line marketing trends, industry tools, and internal cross-team key learnings

Core Competencies:

·    1-3 years of Paid Search Engine marketing experience preferred

·    Comprehensive data analysis and problem solving skills to interpret consumer behavior and performance trends; able to draw conclusions and devise strategic recommendations based on findings

·    Mastery of Excel, including extensive data manipulation, along with tactical execution including: pivottables, V/H Look-ups, concatenation, macros, etc.

·    Business Management consulting experience preferred, but not required

·    Skilled at managing and prioritizing complex parallel work streams across multiple functions, teams, and departments

·    Able to communicate effectively with seasoned business professionals, including executive management teams, both internally and externally

·    Energetic personality and passionate about the Search industry and working with Fortune 500 clients

Education/Experience Required/Preferred:

·    B.A./B.S. degree required; Marketing, Business, Information Sciences, and Economics preferred

·    Minimum of 3 years of business experience

·    1-3 years in on-line marketing industry

·    Minimum of 2 years of direct client management experience

·    Experience being an effective leader and leading teams

·    Works well under pressure

·    Self accountable for contributions and self-growth

IMPAQT offers the opportunity to work alongside of some of the most creative and experienced search minds in the business, as well as the opportunity to engage with clients from some of the world's largest and most recognizable brands. We offer the ability to develop in an exciting and challenging environment with a clear and focused career path. We offer competitive compensation, a comprehensive benefits package that includes medical, dental, vision, life, disability, 401(k), paid vacation and personal days. We strive to bring our employees work life balance with an onsite gym and volunteer opportunities to make an "IMPAQT" in the community.

We seek the talented, the experienced and the elite to join our IMPAQT Team. Please forward us your resume and cover letter to shagerty@IMPAQT.com.  IMPAQT is an equal employment opportunity employer.

Location: Minneapolis, MN; Pittsburgh, PA; and other office locations within parent company