The Web Analytics Analyst is accountable for extracting, interpreting, tracking, reporting, analyzing and socializing insights on Life Time Fitness site performance metrics using web analytics and database analytics tools.

Responsibilities:
*  Analyzes web usage data to derive deeper learning's and insights about the site experience and web users.
*  Creates, maintains & delivers various dashboards / reports for key stakeholders.
*  Conducts ad hoc analysis for internal partners as requested.
*  Leverages insights to make web improvement recommendations.
*  Incorporates industry web analytics best practices and methodologies (e.g., testing and behavioral targeting) into the Web operations.
*  Partners with the Marketing & Technology teams to identify & solve for gaps in data.
*  Provide user support for marketing and sales teams on content management system.
*  Interface with Marketing leaders to define and implement strategy enhancing myLT.com user experience for clients and prospects based on data analysis.
*  Acts as project manager for development and maintenance requests related to tracking for Life Time owned sites.

Education:
* 4-year degree in Business, Computer Science, Mathematics, Statistics, Finance, Economics, MIS, or Marketing; Masters Degree preferred.

Experience:
* Two to three years related experience in analytics

* Demonstrated proficiency with a broad spectrum of web content and analytics tools (e.g., Google Analytics)

Licenses / Certifications / Registration:
* None required

Knowledge, Skills, Abilities and Other Characteristics:

* Technical proficiency - knowledge of reporting tools desirable. 
* Ability to analyze data, interpret results and recommend options to enable business partners to make decisions and optimize their strategies.
* Outstanding organizational and time management skills for managing multiple, diverse and conflicting activities.
* Effective written and verbal communication skills; able to communicate complex data and insights to multiple stakeholders.
* Ability to effectively collaborate with a wide range of business partners.
* Experience working in a fast-paced deadline oriented environment.
* High level of proficiency using Microsoft Office applications including Excel, Access and Outlook.
* Must be self-motivated