10 month contract in DT Minneapolis. Must work on site. Please contact Kris Hancock at khancock@horizontalintegration.com

Overall

The Content Strategist will work with UX leads to identify and execute against both the strategic and tactical content needs for various projects on multiple interactive platforms.

Responsibilities

Strategic:

- Develops and oversees online content strategies, including voice and tone, customer-
  and business-centric site goals, prioritization of site content, etc.- Supports Web Editor
  in defining and monitoring content life cycles.

- Collaborates to define and oversee site taxonomy.

- Understands and aligns with online content strategies.

- Evaluates ways to improve how content is handled throughout the content lifecycle.

- Analyzes content creation and production methods.

- Collaborates to provide training and support to content developers and stakeholders to
   improve understanding of and help them embrace the content strategy model. 

Tactical:

- Conducts content inventory/audits.

- Creates content models to identify necessary areas of content.

- Defines and categorizes the types of information and their priorities on a page-level
   basis.

- Creates editorial calendars.

- Conducts stakeholder interviews to identify and prioritize content needs.

- Develops content specs that provide a framework for content developers to create
   content that aligns with the content strategy and site structure.

- Reviews and validates site labeling against strategic guidelines.

- Implements improvements to content development and delivery throughout the content
   lifecycle.

- Recommends and implements practices to increase efficiency and effectiveness of
   content development and production.

Required Skills & Experience

• -3-5 years content strategy experience, work samples required
• -Alternatively, strong interactive writing/editing skills and experience, along with proven ability to think strategically would be acceptable qualifications
• -Excellent and effective communication skills
• -Demonstrated understanding of information architecture, interactive design principles, web usability, and online marketing and business needs
• -Experience working with multiple stakeholders in a fast-paced, deadline-driven  environment and proven ability to respond flexibly to changing priorities
• -Experience in the financial industry a significant plus
• -Ability to work effectively with colleagues of all levels across the company