MIMA EVENTS
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| UNIVERSAL SEARCH: REAL-TIME, PERSONALIZATION, AND SOCIAL [MIMA EVENING EVENT]
Maximizing your website search engine results use to consist of simply using the right keywords. Now, a cool new form of search results has swept the Web, all designed to bring an awesome user experience to people. Welcome to the world of Universal Search. What does it mean? Well, new rules bring new challenges for marketers. You’ll need to optimize your site for video, images, local, news, and blog results (just to name a few) to maintain robust search ranking. Sure, the process of optimization just became more intricate, and surprisingly, this is a very good thing. So, what do you need to know to take advantage of what universal search can do for you? Join us as Miguel Salcido, Director of SEO at Geary Interactive share his thoughts on what you can do to integrate smart search into real results. ABOUT THE SPEAKER Miguel Salcido, Director of SEO at Geary Interactive Miguel has been a professional SEO consultant for more than 8 years. He's passionate about helping people understand the beauty of search. As Director of SEO at Geary Interactive, he is responsible for developing all of the Internet marketing solution for its clients. His knowledge of SEO, e-commerce, and CSE data feeds has allowed him to help companies large and small to appreciate that search is about results, accountability, and works in symphony with all forms of Interactive marketing. YouTube: Jim Gibson, Publisher of Online Media Today Interview of Miguel Salcido YouTube: Matt Foster, CEO of ArteWorks Interview of Miguel Salcido |
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